Latest Updates of Key Players in the Personalized Nutrition Platform Market
| Company | Headquarters | Latest Update |
| MyFitnessPal | Austin | MyFitnessPal's strategic acquisition of Intent marks a significant milestone in MyFitnessPal's mission to empower its community of over 270 million members to live healthier lives through better food choices. |
| Herbalife Ltd. | California | Herbalife Ltd., a premier health and wellness company, community, and platform, announced it has entered into a binding memorandum of understanding to acquire 100% of the assets of Pro2col Health LLC (Pro2col) and Pruvit Ventures, Inc. (Pruvit), as well as a 51% controlling ownership interest in Link BioSciences Inc. |
| Vitamin Shoppe | New Jersey, U.S. | The Vitamin Shoppe, a global wellness and health retailer, offers an At-Home DNA Collection Kit from nutrigenomics company GenoPalate. Announced in a the partnership is intended to expand consumer access to personalized nutrition and wellness. |
| NationsBenefits | United States | NationsBenefits, the leading fintech, benefits, and outcomes platform for healthcare, announced the acquisition of Good Measures, the leading platform for Food as Medicine supporting health plans and their members. |
| Eden | New York | Eden, the health platform that connects members with independent, licensed providers for personalized health care, announced a partnership with Gainful, the leader in clean, personalized performance nutrition. |
| Walmart | Arkansas | Walmart, the world’s leading omnichannel retailer, and Soda Health, a health technology company focused on smarter health benefits administration, announced a collaboration to launch the Walmart Everyday Health Signals™ program to select Medicare Advantage and Medicaid members. |
Market Growth
The global personalized nutrition platform market size was estimated at USD 1.03 billion in 2025 and is predicted to increase from USD 1.12 billion in 2026 to approximately USD 2.37 billion by 2035, expanding at a CAGR of 8.65% from 2026 to 2035.
Personalized Nutrition Platform Market: Value Chain Analysis
R&D
The R&D process for a personalized nutrition platform is a many-step process, a science-driven cycle that integrates specific data, advanced technology, product advancement, and continuous user feedback to offer tailored dietary advice.
Key Players: Spark Therapeutics, Intellia Therapeutics, Bluebird Bio, etc.
Clinical Trials & Regulatory Approvals
The process of a clinical trial for a personalized nutrition platform includes many key stages, from study design and participant recruitment to data gathering, analysis, and interpretation of results.
Key Players: IRCCS San Raffaele, Donald B. Kohn, M.D., David Williams, etc.
Patient Support & Services
Patient support and services in a personalized nutrition platform spread beyond meal plans to include a combination of professional coaching, technological equipment for monitoring, educational resources, and community engagement.
Key Players: Cencora, Claritas Rx, Allucent, etc.
Recent Developments in the Personalized Nutrition Platform Market
- In August 2025, Eden, the health platform that connects members with independent, licensed providers for personalized health care, announced a partnership with Gainful, the leader in clean, personalized performance nutrition.
- In June 2025, Walmart, the world’s leading omnichannel retailer, and Soda Health, a health technology company focused on smarter health benefits administration, announced a collaboration to launch the Walmart Everyday Health Signals™ program to select Medicare Advantage and Medicaid members.
- In June 2025, Welldoc, a leader in AI-powered digital health innovation, announced it would power the newly launched Lilly Health Personalized Health & Medicine Platform (Lilly Health app) with its cardiometabolic digital health platform.
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Keypoints
- Company Overview
- Locations Subsidiaries/Geographic reach
- Key Executives
- Company Financials
- Patents registered
- SWOT Analysis
- Applications Catered
- Strategic collaborations
- Recent Developments
- Competitive Benchmarking
