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Multiple Modalities in Oncology Market Size, Key Trends and Growth

Multiple Modalities in Oncology Market Segment Analysis and Strategic Insights

The multiple modalities in oncology market is expanding due to increasing tumor heterogeneity as well as growing treatment approaches. North America led the market due to the presence of the advanced healthcare sector.

Category: Therapeutic Area Insight Code: 5731 Format: PDF / PPT / Excel

The multiple modalities in oncology market is rapidly advancing on a global scale, with expectations of accumulating hundreds of millions in revenue between 2025 and 2034. Market forecasts suggest robust development fueled by increased investments, innovation, and rising demand across various industries.

The increasing incidence of cancers, as well as their heterogeneity, are increasing the demand for multiple modalities. Thus, to develop new approaches, various partnerships are being established. Additionally, the use of AI for improving the diagnosis is also increasing. At the same time, various combination therapies are also being developed as well as used. The different regions are also contributing to these rising developments. Furthermore, new products are also being launched. Thus, all these factors are enhancing the multiple modalities in oncology market growth.

Key Takeaways

  • North America dominated the global multiple modalities in oncology market share in 2024.
  • Asia Pacific is expected to be the fastest-growing during the forecast period.
  • By modality type, the chemotherapy segment dominated the market in 2024.
  • By modality type, the immunotherapy segment is expected to be the fastest growing at a notable CAGR during the forecast period.
  • By cancer type, the breast cancer segment dominated the market in 2024.
  • By cancer type, the lung cancer segment is expected to be the fastest growing during the forecast period.
  • By combination approach type, the chemo + immunotherapy segment dominated the market in 2024.
  • By combination approach type, the radiation + immunotherapy segment is expected to be the fastest growing during the forecast period.
  • By end user, the hospitals segment dominated the global multiple modalities in oncology market in 2024.
  • By end user, the cancer research institutes segment is expected to be the fastest growing during the forecast period.

Market Overview

Cancer is considered a heterogeneous disease, where new therapeutic modalities like immunotherapy, advancements in surgical techniques, and targeted therapy are required to improve cancer treatment. Hence, multiple modalities in oncology involve the combination of various treatment approaches such as chemotherapy, targeted therapy, surgery, immunotherapy, radiotherapy, and newer biological therapies. This combination of modalities is used to achieve complete control over cancer. Depending on the cancer molecular profile, characteristics, and stage, the combination and the sequence of these modalities are developed, where each of them has its unique roles.

What are the Recent Partnerships in the Multiple Modalities in Oncology Market?

  • In June 2025, a partnership between BioNTech and Bristol Myers Squibb was announced. This collaboration will work together to co-develop and co-commercialize a next-generation cancer immunotherapy that is BNT327, of BioNTech for several types of solid tumors. (Source - NJBIZ)
  • In February 2025, a partnership between iCAD Inc. and Koios Medical was announced for launching a breast cancer detection multimodality AI suite. Here, they will merge ProFound AI® Breast Health Suite for mammography of iCAD with SmartUltrasoundTM of Koios, enhancing the pathway from screening to diagnosis. (Source - Finance)

What is the Use of AI in the Multiple Modalities in Oncology Market?

For the development of various methods, strategies, and modalities, the use of AI is increasing in multiple modalities in oncology. With the help of AI, a single modality can be effectively operated. At the same time, data of different modalities can also be merged, which can improve the accuracy of the prognostic and diagnostic models. Moreover, the different patient outcomes and resistance to treatment can be explained by discovering novel patterns in these modalities. Thus, this enhances the development of new strategies and methods with the help of AI.

Market Dynamics

Driver

Growing Tumor Heterogeneity

The rising incidence of cancer is increasing the tumor heterogeneity within the population. This, in turn, increases the resistance of the tumor cell. Thus, the demand for multiple modalities to eradicate these tumors is rising. Therefore, with their help, the different pathways involved in heterogeneous tumors can be blocked. At the same time, combination therapies can help in stimulating or enhancing the immune cells to attack these tumor cells. Hence, all the growing tumor heterogeneity drives the multiple modalities in oncology market growth.

Restraint

High Cost

The multiple modalities for cancer treatment involve the combination of various treatment approaches. This, in turn, increases the cost depending on the combination that is to be used. At the same time, it becomes difficult for the patient to afford them due to low income. This results in limited access by the patients, causing a restraint on the market growth.

Opportunity

Increasing Treatment Approaches

Various new treatment approaches are being developed due to growing interest in multiple modalities in the field of oncology. New personalized multiple modality regimens are being developed. At the same time, various new combinations of immunotherapies are also driving the research and development. Moreover, new targeted drug combinations are also being developed. Additionally, various approaches are also being developed to enhance the safety and efficacy of the treatment. Thus, these new developments promote the multiple modalities in oncology market growth.

For instance,

  • In April 2025, a new multifunctional antibody modality, AVC-Boosters, for cancer was launched by Avidicure. Furthermore, a potent and targeted cancer monotherapy can be safely delivered by this innovation, which in turn can transform the treatment approaches for a wide range of cancers. (Source - Finance)

Segmental Insights

What Made the Chemotherapy Segment Dominant in 2024?

By modality type, the chemotherapy segment held the largest share in the multiple modalities in oncology market in 2024. The chemotherapy was a preferred option as it was used in a variety of cancers along with different multimodal regimens. Thus, this contributed to the market growth.

By modality type, the immunotherapy segment is expected to show the highest growth at a notable CAGR during the predicted time. The use of immunotherapy is growing due to its enhanced outcomes with other modalities and reduced toxicity.

How Breast Cancer Segment Dominated the Market in 2024?

By cancer type, the breast cancer segment led the multiple modalities in oncology market in 2024. A large number of breast cancer cases, as well as growing awareness, have increased the use of multiple modalities in the early stages, which has enhanced the market growth.

By cancer type, the lung cancer segment is expected to show the fastest growth during the upcoming years. The use of multiple modalities in the effective treatment of lung cancer is increasing due to their growing incidence and early detection.

Estimated Lung Cancer Cases in U.S. for 2025

The graph represents the estimated number of lung cancer cases in the U.S. in year of 2025. It indicates that there will be a rise in cases of lung cancer. Hence, it increases the demand for multiple modalities options for its effective management. Thus, this in turn will ultimately promote the market growth.

Why Did the Chemo + Immunotherapy Segment Dominate in 2024?

By the combination approach type, the chemo + immunotherapy segment held the major share in the multiple modalities in oncology market in 2024. The chemo + immunotherapy was used in a variety of cancer types as it enhanced the patient outcomes by eliminating the cancer cells and improving the immune response.

By the combination approach type, the radiation + immunotherapy segment is expected to show the highest growth during the predicted time. The use of radiation + immunotherapy in early stages is increasing as it enhances the immune responses against cancer, as well as in patients with an insufficient response to single modality treatment.

Which End-User Segment Held the Dominating Share of the Electric Vehicle Market in 2024?

By end user, the hospitals segment held the dominating share in the global multiple modalities in oncology market in 2024. The hospitals provided a wide range of multiple modalities treatment approaches for cancer patients. At the same time, personalized treatment approaches were also provided, which promoted the market growth.

By end user, the cancer research institutes segment is expected to show the fastest growth during the upcoming years. The cancer research institutes are focusing on the development of new modalities, combinations, as well as personalized treatment approaches.

Well-Developed Healthcare Drives North America

North America dominated the multiple modalities in oncology market in 2024. North America consisted of a well-developed healthcare sector, which offered advanced multiple modalities for cancer treatment. Thus, this promotes the market growth.

The U.S. Market Trends

Multiple cancer centers in the U.S are using various modalities for providing effective treatment to cancer patients. At the same time, new combinations to enhance this multimodal care are also being developed with the help of advanced technologies.

The Canada Market Trends

The presence of advanced healthcare in Canada is increasing the use of multiple modalities in cancer. At the same time, these treatment approaches are being supported by investments provided by private or government sectors.

Increasing Cancer Prevalence Boosts Asia Pacific

Asia Pacific is expected to host the fastest-growing multiple modalities in oncology market during the forecast period. The increasing cancer incidences in the Asia Pacific are increasing the use of multiple modalities for their treatment. Thus, this enhances the market growth.

The China Market Trends

The cancer cases in China are increasing. At the same time, the adoption of advanced technologies as well as the development in multiple modalities for cancer are rising. Thus, these advanced new regimens are enhancing the safety profile of the treatment approaches.

The India Market Trends

The growing incidence of cancer in India is increasing the demand for multiple modalities. Furthermore, new personalized treatment approaches as well as regimens are being developed to improve the multimodal care, at an affordable price, with government investments.

For instance,

  • In May 2025, a District Day Care Chemotherapy project was launched by Siddaramaiah, Chief Minister, in Mysuru. In this project, the chemotherapy will be provided in 16 districts to the patients in need of follow-up chemotherapy at their nearby district hospitals. (Source - The Hindu)

Europe Driven by Robust Healthcare Sector

Europe is expected to grow significantly in the multiple modalities in oncology market during the forecast period. The presence of a strong healthcare sector in Europe is increasing the use of multiple modalities for cancer treatment. This, in turn, promotes the market growth.

The Germany Market Trends

The use of multiple modalities in Germany is growing due to the robust healthcare sector. At the same time, the ease of access for these modalities is provided by the healthcare sector. This, in turn, is enhancing the patient outcomes.

The UK Market Trends

The research and development in the UK for various modalities in the field of cancer are rising. This, in turn, increases the clinical trials with growing approvals for new modalities, which in turn are supported by the regulatory bodies.

Top Companies in the Multiple Modalities in Oncology Market

Multiple Modalities in Oncology Market Companies

Latest Announcements by Industry Leaders

  • In June 2025, MD, Director of Genitourinary Cancer, Department of Radiation Oncology at Memorial Sloan Kettering Cancer Center, Himanshu Nagar, stated that they are pleased with the availability of ArteraAI Prostate Test in New York. The integration of multimodal AI analysis with existing biomarkers, due to which additional precision in risk stratification can be achieved by this test. Furthermore, removal of unnecessary interventions, appropriate therapy, as well as personalized treatment decisions can be provided with the utilization of AI-driven insights. (Source - Le Lezard)
  • In May 2025, after the launch of Paclitaxel, a type of chemotherapy chief executive officer of Meitheal, Tom Shea, stated that they are committed to bridging the gap for the patients who are suffering from difficult-to-treat cancers due to expensive treatments or their unavailability. Furthermore, they were thrilled to launch their product in the U.S. market, as well as to offer the patients and provide a reliable supply of an effective cancer care treatment. (Source - PharmaBiz)

What are the Recent Developments in the Multiple Modalities in Oncology Market?

  • In June 2025, to identify the advantage of 2nd-generation androgen receptor pathway inhibitors (ARPI) in high-risk non-metastatic prostate cancer patients, a multimodal artificial intelligence (MMAI) model was presented at the 2025 American Society of Clinical Oncology (ASCO) Annual Meeting held in Chicago. (Source - URO)
  • In June 2025, a new strategic initiative for developing a global consortium dedicated to advancing the use of artificial intelligence (AI) in oncology, by Inka Health Corp., was announced by Onco-Innovations Limited. (Source - Finance)

Segments Covered in the Report

By Modality Type

  • Chemotherapy
  • Radiotherapy
  • Immunotherapy
  • Targeted Therapy
  • Hormone Therapy
  • Cell & Gene Therapy
  • Surgical Interventions
  • Others (e.g., photodynamic therapy, thermal ablation)

By Cancer Type

  • Breast Cancer
  • Lung Cancer
  • Colorectal Cancer
  • Prostate Cancer
  • Blood Cancer (e.g., leukemia, lymphoma)
  • Others (e.g., pancreatic, liver, ovarian)

By Combination Approach

  • Chemo + Immunotherapy
  • Radiation + Immunotherapy
  • Targeted Therapy + Chemotherapy
  • Triple Combination Therapies
  • Others

By End User

  • Hospitals
  • Cancer Research Institutes
  • Specialty Clinics
  • Academic Medical Centers

By Region

  • North America
    • U.S.
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East and Africa (MEA)
    • South Africa
    • UAE
    • Saudi Arabia
    • Kuwait
  • Last Updated: 16 June 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Rohan Patil is a seasoned market research professional with over 5+ years of focused experience in the healthcare sector, bringing deep domain expertise, strategic foresight, and analytical precision to every project he undertakes.

Learn more about Rohan Patil

Aditi Shivarkar, with over 14 years of experience in consumer goods, leads research at Towards Consumer Goods, ensuring precise, actionable insights on trends, consumer preferences, and sustainable packaging for businesses.

Learn more about Aditi Shivarkar

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FAQ's

The oncology market is growing with rising tumor heterogeneity and evolving treatments, led by North America’s advanced healthcare sector.

North America is currently leading the multiple modalities in oncology market due to a well-developed healthcare sector.

The multiple modalities in oncology market include 5 segments such as modality type, cancer type, combination approach type, end user, and region segments.

Some key players include Merck & Co., Amgen, Roche, and Johnson & Johnson

Key trends include growth in next-generation cancer immunotherapies and innovation in breast cancer detection multimodality AI suite.

The multiple modalities in oncology refer to the treatment approach that combines various therapeutic modalities.

The treatment approaches used in multiple modalities for cancer treatment include chemotherapy, immunotherapy, targeted therapy, radiotherapy, surgery, and newer biological therapies.

American Cancer Society, Ministry of Health and Family Welfare, Government of India, National Institutes of Health, FDA, WHO, PIB, CDC.