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September 2025
The dental panoramic X-ray market is on an upward trajectory, poised to generate substantial revenue growth, potentially climbing into the hundreds of millions over the forecast years from 2025 to 2034. This surge is attributed to evolving consumer preferences and technological advancements reshaping the industry.
The dental panoramic X-ray market is growing because of increasing dental disorders, growing health awareness of oral health in people, and advancements in technology, such as digital imaging and 3D CBCT systems. Increasing aging populations, which increases the demand for advanced dental care. North America is dominant in the market due to the adoption of advanced diagnostic tools and rising government support, while the Asia Pacific is the fastest region due to the rising demand for cosmetic dentistry.
The dental panoramic X-ray market focuses on imaging systems designed to capture a single, comprehensive view of the entire mouth, including teeth, upper and lower jaws, temporomandibular joints (TMJ), and surrounding structures. These systems are essential in diagnosing impacted teeth, bone abnormalities, jaw disorders, sinus conditions, and for treatment planning in orthodontics, prosthodontics, implantology, and oral surgery. Market growth is driven by the rising prevalence of dental disorders, increasing demand for cosmetic and preventive dentistry, adoption of digital imaging technologies, and expansion of dental clinics worldwide.
Increasing government initiative and programmes to adopt advanced oral care services by providing funding through these programmes, which drives the growth of the dental panoramic X-ray market.
For instance,
Increasing advancement in oral X-ray technology, such as an AI-driven process, drives the growth of the market.
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Integration of AI in dental panoramic X-ray drives the growth of the market, as AI-driven technologies in panoramic X-rays have huge potential for improving caries diagnosis, achieving near-expert performance. AI-based technology transforms dental radiology, resulting in advanced treatment results and a more efficient practice. AI involves improving patient results by reducing radiation exposure and enhancing picture quality. It increases diagnosis accuracy by sophisticated applications such as automated anomaly identification, treatment planning, and image segmentation, while traditional imaging technology.
This technology is useful in the recognition of dental caries, apical lesions, vertical root fractures, periodontal bone loss, cancer, and maxillary sinusitis on panoramic radiography, and in determining the proximity of the inferior alveolar nerve to the roots of lesser third molars.
For Instance,
Increasing Oral Health Issues
Poor oral hygiene, high sugar intake, limited dental care access, tobacco use, and inadequate nutrition are key contributors. To combat this escalating issue, promoting good oral hygiene, reducing sugar consumption, expanding access to dental services, and encouraging healthy lifestyles are essential. Bacterial infections and excessive plaque buildup are primary causes of dental diseases. These infections damage the supporting tissues and cartilage of teeth, leading to decay and worsening other problems such as tooth sensitivity, bad breath, and persistent tooth pain, which, in turn, fuels the growth of the dental panoramic X-ray market.
Major Challenges of Dental Panoramic X-ray
A panoramic x-ray offers an overview of the bones and teeth, but lacks detailed information about individual teeth or soft tissues like muscles. It is mainly used for initial assessments. Due to the mouth's curvature, panoramic X-rays can sometimes produce slightly blurry images, making precise measurements of teeth and jaw difficult. This limitation hampers the growth of the dental panoramic X-ray market.
Increasing Advancement in 2-D Imaging Technologies
Recent advances in 2-D imaging technologies have transformed dental diagnostics and treatment planning. A 2-D dental x-ray captures the entire mouth in a single image, including teeth, jaws, and surrounding tissues. A panoramic radiograph offers a comprehensive 2-dimensional view of the mandibular condyles, mandibular bodies and rami, maxilla, and odontogenic structures. It produces a curved slice of the maxilla and mandible with varying thickness, created by a rotating X-ray source. The differences in slice thickness among various panoramic machines and oral cavity areas present opportunities in the dental panoramic X-ray market.
In terms of technology, the digital panoramic X-ray segment led the dental panoramic X-ray market, with a revenue of approximately 70%, as it offers more benefits than traditional X-rays. They offer faster outcomes and analysis, and allow clearer images to be taken. Furthermore, digital panoramic X-rays are less likely to cause radiation exposure than traditional X-rays. It emits lower radiation; this is a significant advantage for people who are exposed to less radiation through their treatment.
On the other hand, the hybrid/3D-capable panoramic X-ray segment is projected to experience the fastest CAGR from 2025 to 2034, as it offers an inclusive view of dental health, supports in precise treatment planning, provides rapid results, increases diagnostic capabilities, and arranges patient safety with lower radiation exposure. 3D X-rays are non-invasive and expose patients to significantly lower radiation than traditional 2D X-rays. Incorporating 3D imaging with digital X-rays enables a complete three-dimensional view of multifaceted dental issues, like impacted teeth or root fractures, leading to efficient treatment approaches.
By technology, the implantology segment is dominant in the dental panoramic X-ray market in 2024, with a revenue of approximately 35%, as dental care centers utilize panoramic X-rays to estimate bone volume and density, which assists in the planning and placement of dental implants. This technology streamlines the diagnostic process, enabling faster assessments and lowering the time patients spend in the dental care center. Current advances in the design of panoramic radiograph machines have enlarged their potential use in the longitudinal medical assessment of dental implants.
The other segment is projected to grow at the fastest CAGR from 2025 to 2034, as panoramic x-ray is applied in various tooth disease exams. It has major advantages such as being painless, fast, and easy to perform. It is recommended over intraoral x-rays for patients who have a sensitive gag reflex. It is a generally performed examination by dentists and oral surgeons in everyday practice, and it is a significant tool. Panoramic X-rays are a vital benefit in the field of general dentistry, improving diagnostic abilities and driving accurate treatment planning.
By end-user, the dental clinics segment led the dental panoramic X-ray market in 2024, with a revenue of approximately 55%, as dental clinics offer an inclusive care of a patient's entire facial and oral structure in a single image. By offering clear images of the whole jaw and teeth, dentists identify challenges such as impacted teeth, tooth deformities, and signs of oral cancer at a primary stage. It supports the development of targeted treatment plans that address particular requirements, confirming every patient receives the standard care tailored for their conditions.
The diagnostic imaging centers segment is projected to experience the fastest CAGR from 2025 to 2034, as these centers use panoramic X-rays to support the detection of temporomandibular joint (TMJ) faults, jammed teeth, oral cysts, traumatic injuries, and sinus diseases of the face or teeth. It leads to the appropriate identification of periodontal diseases. Dental panoramic X-ray helps in early detection, leads to more efficient treatments, and better patient results.
North America is dominant in the market in 2024, with a revenue of approximately 38%, due to the advent of digital patient-centered computerization, which seems a significant opportunity to transform dentistry, accompanying a novel era allowed by robotics, machine learning, and artificial intelligence. Incorporating novel technologies in the outdated dental practices has the potential to not only improve patient results but also raise physician satisfaction and career prospects, which contribute to the growth of the market.
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The increasing number of aging people with teeth increases their oral health care requirements. To enhance access to oral care, the affordability of care is an excessive concern with respect to widespread health coverage. A noteworthy portion of the U.S. population lives in dental health professional shortage areas, with rural and nonmetropolitan areas often facing greater challenges in access to dental care providers, which drives the growth of the market.
In Canada, lower family income was significantly more likely to experience mouth pain and avoid certain foods due to mouth difficulties. Increasing awareness of oral health and the significance of early diagnosis is contributing to an increasing demand for all dental investigations, including panoramic X-rays.
Asia Pacific is the fastest-growing region in the market in the forecast period, due to rising demand for dental health, technical development, increasing dental tourism, and rising disposable incomes. Increasing government initiatives and marketing campaigns by dental professionals are raising public awareness of the significance of preventive dental care and aesthetics, which contributes to the growth of the market.
There are many R&D processes of the dental panoramic X-ray, including conceptualization, discovery, design, feasibility, prototyping, testing, verification, validation, regulatory submission, and approval.
Key Players: Dentsply Sirona and Planmeca Group
Clinical trials for a novel dental panoramic X-ray machine involve multiple, huge, regulated processes to demonstrate safety, performance, and efficiency. It includes preclinical research and technical validation, pilot/early feasibility studies, pivotal trials, and post-market surveillance
Key Players: VATECH and Carestream Dental
Panoramic radiography is an extraoral radiography technique that provides two-dimensional information about the teeth and the maxillofacial skeleton.
Key Players: Asahi Roentgen and Danaher Corporation
In July 2025, Tuomas Holma, Product Director at Detection Technology, stated, “Building on the success of previous products like the X-Panel 1717z FDM, we are expanding our portfolio further to meet the growing market demand for complete and versatile imaging solutions. The industry’s push for a larger FOV is met head-on with this new model.”
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