Towards Healthcare

BioHarvest Sciences’ new product to accelerate growth in the US Electrolytes Drink Market

BioHarvest launches VINIA Blood Flow Hydration™ in the U.S., a first-of-its-kind drink that combines hydration with blood flow benefits using Piceid Resveratrol and natural electrolytes.

Category: Health Published Date: 8 December 2025
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Announcement

BioHarvest, a leading company innovating its authorised Botanical Synthesis technology platform, has proudly launched its VINIA Blood Flow Hydration™ for and in the U.S. It’s a first-ever hydration solution sponsored by the blood flow plus points of VINIA’s Piceid resveratrol to walk into the US Electrolytes Drink Market, which is worth $13 billion. This new product in the US will be adding its flavor of growth into this market and mark its recognition for excellence.

VINIA Blood Flow Hydration™ remarkable concept

This new product introduces a groundbreaking concept to the emerging hydration market. The concept encompasses the hydration driven by the Blood Flow benefits of VINIA’s Piceid Resveratrol represents VINIA Blood Flow Hydration™ as a number one first-in-class hydration solution with double the power of VINIA’s fast absorption Piceid Resveratrol. This formula is engineered to operate synergistically to enhance the body’s circulation system and provide the electrolytes and fluids to the body seeking an effective solution.

This new solution is unlike any hydration drink that most likely focuses on how the intake will make a difference. The VINIA Blood Flow Hydration™ thinks differently; it focuses on delivering the nutrients and electrolytes to the body rather than just being a hydration-oriented space. Apart from flavor, and meeting the basics for the dehydration issue, the significance will be achieved when there’s the addition of valuable nutrients and specialised electrolytes into the intake.

The formula involves the soothing sources of natural electrolytes and a blend of the formulation with premium sodium from magnesium, marine ocean beds, coconut water, sea salt and potassium. This electrolyte solution is sponsored by VINIA’s special red grape polyphenol complex (23mg), involving quip absorbent Piceid Resveratrol (6mg) that has been clinically qualified and highlighted the meaningful improvement in blood flow and acceleration in arterial dilation. An excellent blood flow confirms efficient travel of fluids and electrolytes to the body’s muscles, cells and organs, respectively.

The CEO of BioHarvest Sciences, Ilan Sobel, said, “My personal experience to date in popular brands in the US hydration market with now at the Coca-Cola Company, has always provided me a needed insights on the calculation of requirements to drive significant differentiation in this billion-dollar emerging category. I am confident enough regarding our smart strategy of Superior Taste, Efficacy and Science that will enable our new solution to support the determined, consistent financial growth rate for the company.”

Author

Chandni Pathak

Chandni Pathak

Holding M.Pharm in Pharmaceutical Chemistry, Chandni crafts cutting-edge, research-driven healthcare news for Towards Healthcare, combining scientific depth with innovative storytelling to simplify complex topics for global readers.