Telehealth Services for Behavioural and Mental Health Market Transforming Care Models

Revenue, 2025

USD 4.04 Billion

Forecast, 2035

USD 11.88 Billion

CAGR, 2026-2035

11.38%

Report Coverage

Global

Telehealth Services for Behavioural and Mental Health Market Size, Shares and Dynamics with Trends

The global telehealth services for behavioural and mental health market size was estimated at USD 4.04 billion in 2025 and is predicted to increase from USD 4.5 billion in 2026 to approximately USD 11.88 billion by 2035, expanding at a CAGR of 11.38% from 2026 to 2035.

The telehealth services market for behavioural and mental health is growing steadily due to increasing mental health awareness, stigma reduction, and demand for convenient, remote care. Virtual therapy, counselling, and psychiatric services improve access, affordability, and continuity of care, supported by digital platforms, mobile apps, and evolving healthcare delivery models worldwide.

Key Takeaways

• Telehealth services for behavioural and mental health industry poised to reach USD 4.5 billion by 2026.
• Forecasted to grow to USD 11.88 billion by 2035.
• Expected to maintain a CAGR of 11.38% from 2026 to 2035.
• North America dominated the telehealth services for behavioural and mental health market in 2025.
• Asia Pacific is expected to grow at the fastest CAGR in the market during the forecast period.
• By application, the behavioural health centers segment held the largest market share in 2025.
• By application, the hospitals and clinics segment is expected to grow at the fastest CAGR in the market during the forecast period.
• By type, the videoconferencing segment led the market.
• By type, the phone-based segment is expected to grow at the fastest CAGR in the market during the forecast period.

Executive Summary Table

The Digital Shift Transforming Behavioural & Mental Healthcare

• Telehealth services for behavioural and mental health refer to the delivery of therapy, counselling, psychiatric care, and mental wellness support through digital platforms such as video calls, mobile apps, and online consultations.
• The telehealth services for behavioural and mental health market are growing due to rising mental health prevalence, increased awareness, reduced stigma, and demand for convenient remote care. Digital platforms improve access in underserved areas, lower treatment costs, support continuity of care, and benefit from widespread smartphone use and expanding digital health infrastructure.
• In October 2024, Arbital Health entered a long-term strategic partnership with Quartet Health to strengthen its mental health program. The collaboration focuses on improving care outcomes for patients with serious mental illness while helping reduce overall healthcare costs.

How AI Can Affect the Market?

AI is transforming telehealth services for behavioural and mental health market by enabling personalized care, early risk detection, and real-time patient monitoring. AI-powered chatbots, virtual assistants, and data analytics improve diagnosis, treatment planning, patient engagement, and provider efficiency, while expanding access to timely mental health support through scalable and cost-effective digital platforms.

Trend and Future Outlook of the Market

AI-driven personalization

AI technologies enable tailored treatment plans, predictive insights, and real-time patient monitoring, improving diagnosis accuracy, therapy effectiveness, and patient engagement while supporting clinicians with data-driven decision-making in telehealth behavioural and mental health services.

Hybrid care models

Hybrid care combines virtual consultations with in-person visits, offering flexibility and continuity of care. This approach enhances patient adherence, improves clinical outcomes, and allows providers to manage complex mental health conditions more effectively.

Expanding digital access

Wider smartphone use, improved internet connectivity, and growing mental health awareness are expanding access to telehealth services, especially in underserved and remote areas, reducing care gaps and supporting scalable mental healthcare delivery.

Major Investments in the Telehealth Services for Behavioural and Mental Health Market

• In January 2025, Avel eCare Buys Amwell’s Telepsychiatry Business: Avel eCare acquired Amwell’s psychiatric telehealth division for $21 million, strengthening its digital mental health service offerings early in the year.
• In May 2024, SAMHSA, under HHS, allocated $46.8 million to enhance youth mental health services, strengthen the behavioural health workforce, support substance use treatment and recovery, and provide training through the Minority Fellowship Program.
• In August 2024, BeMe Health secured $12.5 million in Series A funding to enhance its platform, offering age-tailored support content and interactive tools designed to promote mental wellness.

Segmental Insights

By Application Insights

Why Did the Behavioural Health Centers Segment Dominate in the Market in 2025?

The behavioural health centers segment holds the largest telehealth services for behavioural and mental health market share because these centers provide specialized, comprehensive care for mental health and substance use disorders. They offer structured programs, therapy, and counselling services under professional supervision, ensuring high-quality treatment. Additionally, increasing patient preference for dedicated mental health facilities, rising prevalence of psychiatric conditions, and the adoption of telehealth integration within these centers have further driven their market dominance.

Hospitals and Clinics

In 2025, the hospitals and clinics segment is expected to grow at the fastest CAGR during the forecast period due to increasing integration of mental health services with general healthcare, rising patient preference for accessible and comprehensive care, and adoption of telehealth solutions. Advanced infrastructure, multidisciplinary specialists, and 24/7 service availability enable hospitals and clinics to efficiently address growing demand for mental and behavioural health services.

By Type Insights

How the Videoconferencing Segment Dominated the Market in 2025?

The videoconferencing segment led the telehealth services for behavioural and mental health market because it enables real-time, face-to-face interactions between patients and providers, ensuring effective therapy and counselling. Its convenience, ability to reach remote or underserved areas, and support for personalized care plans make it the preferred medium for delivering mental health services digitally.

Phone-based

The phone-based segment is expected to grow at the fastest CAGR during the forecast period because it offers easy, low-cost, and widely accessible mental health support, especially in remote or underserved regions with limited internet connectivity. Phone-based service provides immediate counselling, follow-ups, and crisis support, increasing patient engagement and adherence. Their simplicity, flexibility, and compatibility with existing mobile networks make them an effective, scalable solution, driving rapid adoption in behavioural and mental health telehealth services.

Regional Distribution

• North America dominated the telehealth services for behavioural and mental health market in 2025. 
• The U.S. led the market by capturing the largest revenue share of the market in 2025.
• Asia Pacific is expected to grow at the fastest CAGR in the market during the forecast period.
• India  is anticipated to grow at a rapid CAGR during the forecast period.
• Europe is expected to grow at a notable CAGR in the market during the forecast period.
• The UK is anticipated to grow at a rapid CAGR during the forecast period.

North America’s Virtual Care Revolution: Shaping the Future of Mental Health

North America dominated the telehealth services for behavioural and mental health market in 2025 due to advanced healthcare infrastructure, high digital adoption, and growing awareness of mental health issues. Supportive government policies, widespread use of smartphones and high-speed internet, and increasing integration of telehealth in hospitals and clinics enhanced accessibility and convenience, driving the region’s leadership in delivering virtual behavioural and mental health services.

U.S. Market Trends

The U.S. captured the largest revenue share in 2025 because of significant private sector investments, a robust insurance reimbursement framework for telehealth, and the rapid adoption of innovative digital platforms. Additionally, growing demand for convenient, remote mental health services and a high prevalence of behavioural health conditions fueled market growth.

In September 2024, the U.S. government allocated $240 million to establish and expand mental health and substance use disorder services in over 400 community health centers nationwide, aiming to improve access to care and support for affected individuals.

Asia Pacific Accelerates Access to Virtual Mental Care

Asia-Pacific is expected to grow at the fastest CAGR in the telehealth services for behavioural and mental health market during the forecast period due to increasing awareness of mental health, rapid adoption of smartphones and internet services, and expanding telehealth infrastructure. Rising healthcare investments, government initiatives to improve behavioural health access, and a large underserved population create strong demand for remote mental health services, driving rapid growth in telehealth solutions across the region.

India Market Trends

India is expected to register rapid growth during the forecast period due to the increasing prevalence of stress, anxiety, and lifestyle-related mental health issues. Expansion of private telehealth startups, rising disposable income, and the adoption of AI-enabled mental health platforms are enhancing service accessibility, while corporates and educational institutions are increasingly partnering with digital mental wellness providers, further fueling market growth.

Europe Advanced Telehealth to transform Behavioural Care

Europe is expected to grow at a notable CAGR in the telehealth services for behavioural and mental health market during the forecast period due to rising demand for mental health services, increasing awareness of behavioural health issues, and supportive government policies promoting digital healthcare. The expansion of telehealth platforms, integration of AI and remote monitoring tools, and growing adoption of virtual therapy by hospitals and clinics are driving accessibility, efficiency, and patient engagement across the region.

UK Market Trends

The UK is expected to grow rapidly during the forecast period as employers and schools increasingly implement digital mental health programs to support wellbeing. Rising investment in telepsychiatry startups, improved reimbursement policies, and a focus on early intervention and preventive care are boosting adoption, making telehealth services a key component of the country’s behavioural and mental health ecosystem.

Top Vendors in the Market & Their Offerings

SWOT Analysis

Strengths

• Provides convenient, remote access to mental health care.
• Reduces treatment costs and travel time for patients.
• Enables real-time monitoring and personalized therapy using digital tools.
• Scalable platforms that can reach underserved and rural populations.

Weaknesses

• Limited face-to-face interaction may affect therapeutic outcomes.
• Dependence on internet connectivity and digital literacy.
• Privacy and data security concerns with sensitive patient information.
• Resistance among some patients and providers to adopting digital platforms.

Opportunities

• Growing global awareness of mental health issues.
• Integration of AI, VR, and mobile apps to enhance care.
• Expansion in emerging markets with limited mental health infrastructure.
• Partnerships with hospitals, schools, and corporate wellness programs.

Threats

• Stringent regulatory and reimbursement challenges across regions.
• Competition from new startups and established healthcare providers.
• Risk of misdiagnosis or inadequate care via remote consultations.
• Rapidly evolving technology may require continuous investment and upgrades.

What are the Recent Developments in the Telehealth Services for Behavioural and Mental Health Market?

• In December 2024, Surgo Health introduced the Youth Mental Health Tracker in partnership with Melinda Gates’ Pivotal and SHOWTIME/MTV Entertainment Studios. The platform serves as a U.S.-focused database designed to track and analyze youth mental health and overall well-being.
• In July 2024, NextGen Healthcare partnered with Mental Health Corporations of America to establish a first-of-its-kind Center of Innovation. The initiative aims to advance best practices in behavioural healthcare delivery while offering education and resources to support industry leaders.

Segments Covered in the Report

By Application

• Hospitals and Clinics
• Behavioural Health Centers
• Others

By Type

• Videoconferencing
• Phone-based
• Other

By Region

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Denmark
  • Sweden
  • Norway
• Asia Pacific
  • Japan
  • China
  • India
  • South Korea
  • Australia
  • Thailand
• Latin America
  • Brazil
  • Mexico
  • Argentina
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Kuwait