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Oncology Companion Diagnostic Market Transforms Diagnostics With Genomic Insights

Oncology Companion Diagnostic Market (By Product & Services: Product, Software; By Technology: Polymerase Chain Reaction, Next-generation Sequencing, Immunohistochemistry, In Situ Hybridization (ISH)/Fluorescence In Situ Hybridization, Other Technologies; By Disease Type: Breast Cancer, Non-small Cell Lung Cancer, Colorectal Cancer, Leukemia, Melanoma, Prostate Cancer, Others; By End-use: Hospital, Pathology/Diagnostic Laboratory, Academic Medical Center; By Region: North America, Asia Pacific, Europe, Latin America, Middle East and Africa) Global Analysis, Size, Trends, Leading Companies, Regional Outlook and Forecast 2026 to 2035.

Last Updated : 18 May 2026 Category: Diagnostics Insight Code: 5651 Format: PDF / PPT / Excel
Revenue, 2025
USD 5.70 Billion
Forecast, 2035
USD 13.16 Billion
CAGR, 2026-2035
8.73%
Report Coverage
Global

The global oncology companion diagnostic market size is calculated at USD 5.70 in 2025, grew to USD 6.20 billion in 2026, and is projected to reach around USD 13.16 billion by 2035. The market is expanding at a CAGR of 8.73% between 2026 and 2035.

Oncology Companion Diagnostic Market Size is USD 6.20 Billion in 2026.

Key Takeaways

  • Oncology companion diagnostic sector is pushing the market to USD 6.20 billion in 2026.
  • Long-term projections show USD 13.16 billion valuation by 2035.
  • Growth is expected at a steady CAGR of 8.73% in between 2026 to 2035.
  • North America led the oncology companion diagnostic market share by 41% in 2025.
  • Asia Pacific is anticipated to be the fastest-growing region during the forecast period.
  • By product & services, the products segment dominated the market by 68% share in 2025.
  • By product & services, the services segment is estimated to grow at the fastest CAGR in the upcoming years.
  • By technology, the polymerase chain reaction (PCR) segment led the market by 36% share in 2025.
  • By technology, the next-generation sequencing (NGS) segment is predicted to grow at the fastest rate during the predicted timeframe.
  • By disease type, the non-small cell lung cancer segment dominated the market by 26% share in 2025.
  • By disease type, the breast cancer segment is anticipated to grow at the fastest CAGR during the projected period.
  • By end-use, the hospitals segment led the oncology companion diagnostic market by 48% share  in 2025.
  • By end-use, the pathology/diagnostic laboratory segment is expected to grow at the fastest rate over the forecast period.

Oncology Companion Diagnostics Transform Precision Cancer Treatment Landscape

Oncology companion diagnostic is an in vitro diagnostic test (IVD), which delivers the necessary information for cautious and productive use of a comparable therapeutic product, often about a targeted cancer drug. The oncology companion diagnostic market is impacted by factors such as rising occurrences of cancer instances, one of the major drivers for growth, and development and approval of novel targeted chemotherapies, specifically for such instances necessitating companion diagnostics for medication commencement, influencing the demand for diagnostic tools.

What are the Trends in The Oncology Companion Diagnostic Market?

  • In April 2025, Agilent Technologies Inc. (NYSE: A) announced the alliance at the American Association for Cancer Research (AACR) Annual Meeting on April 25-30, 2025, in Chicago, Illinois. Novel Agilent products and alliances are playing a major role in modifying cancer research, diagnostics, and therapeutics will be emphasized. (Source - businesswire)
  • In January 2024, Agilent, a diagnostics and instruments company has made a partnership with Incyte, a pharmaceutical company, to expand companion diagnostics. (Source - MEDTECHDIVE)
  • In April 2024, the partnership between Qiagen and AstraZeneca was extended with strategies to explore the application of genomic profiling in chronic diseases beyond cancer. (Source - FIERCE Biotech)

AI Integration in the Oncology Companion Diagnostic Market

AI has a major role in the market, as it assists in rising precision medicine, smoothing diagnostics, and enhancing treatment results. AI algorithms examine medical images like CT scans, MRIs to identify fine abnormalities, detect tumors with higher accuracy, and classify them based on features, supporting the early detection and diagnosis. Also, AI-powered tools can recognize genomic data, proteomics, and other biological data to find biomarkers that estimate responses to treatment, track disease progression, and personalize treatment decisions.

Growth Factors and Trends in the Market

  • Growing use of personalized cancer therapies is increasing demand for companion diagnostics, helping doctors identify patients who may respond better to targeted treatments and improving overall treatment success rates globally.
  • Companies are investing in advanced genomic testing, artificial intelligence, and biomarker discovery to develop faster and more accurate diagnostic tools for different cancer types and therapies.
  • Future market growth will be supported by rising cancer cases, expanding clinical research, regulatory approvals, and stronger partnerships between pharmaceutical and diagnostic companies worldwide.

Market Dynamics

Driver

The Rising Cancer Prevalence and Personalized Medicine

Globally, the rising instances of several cancers are generating demand for advanced diagnostic tools that can precisely determine the patients who will benefit from targeted therapies. Moreover, the accelerating factor for the growth of the oncology companion diagnostic market is increased adoption of personalized medicine, in which patients with individual profiles are considered for specific treatments, and also in which diagnostic tools help to generate the particular molecular pathways changed in tumors.

The Number of Cancer Cases in Different Countries in 2022-2024

Restraint

Limitations for Investments in Development

For companion diagnostics development and validation demand significant investments in research, clinical trials, and regulatory approaches are required, which leads to the creation of barriers for small-scale companies and labs. However, one more factor challenging the market growth is the generation of boundaries for technological advancements like NGS, due to lagging in coverage of the insurance, resulting in discouragement for suppliers from embracing these tests.

Opportunity

Expansion in Research and Development with AI Algorithms

The oncology companion diagnostic market is experiencing growth with rising opportunities in research and development, including novel biomarkers for highly precise and accurate diagnostic tools, multi-gene panels permit investigation of a patient’s cancer profile, which supports in wide range of options for targeted treatment. Although AI and ML algorithms can increase data analysis, lead to rapid and more efficient outcomes.

Key Metrics and Overview

Metric  Details
Market Size in 2026 USD 6.20 Billion
Projected Market Size in 2035 USD 13.16 Billion
CAGR (2026 - 2035) 8.73%
Leading Region North America Share by 41%
Historical Data 2020 - 2023
Base Year 2025
Forecast Period 2026 - 2035
Measurable Values USD Millions/Units/Volume
Market Segmentation By Product & Services, By Technology, By Disease Type, By End-use, By Region
Top Key Players Agilent Technologies, Inc., Illumina, Inc., QIAGEN, Thermo Fisher Scientific Inc., Foundation Medicine, Inc., Myriad Genetics, Inc., F. Hoffmann-La Roche Ltd., BioMérieux, Abbott, Leica Biosystems, Guardant Health, Inc., EntroGen, Inc.

Segmental Insights

By Product & Services Insights

Segments Shares %
Products 68%
Services 32%

The Products Segment Led the Market

By product & services, the products segment dominated the market by 68% share in 2025. The extensive products, mainly instruments and consumables, are included in the oncology companion diagnostic market, for accurate analysis of patient samples to inform treatment decisions. These products are widely employed by oncologists in personalized treatment depends on the individual patient profile. Instruments such as automated stainers, PCR machines, NGS platforms, FISH instruments, mass spectrometers, microscopes, flow cytometers, and fluorescence readers have broader applications. The consumables, in conjunction with instruments, antibodies, PCR reagents, sequencing kits, FISH probes, and various assay plates and quality control samples, are used in diagnosis processes.

The Services Segment: Fastest CAGR

By product & services, the services segment is estimated to grow at the fastest CAGR in the upcoming years. Services comprise research and development, testing, regulatory considerations, and a market plan of action. In R&D, biomarker discovery, assay development, and validation are highly used to get more efficient, accurate and reliable, and reproducible diagnostic tests. In clinical trials services assist in determining the particular therapy responds to the patient, which makes clinical trials feasible and boosts drug development.

By Technology Insights

Segments Shares %
Polymerase Chain Reaction (PCR) 36%
Next-Generation Sequencing (NGS) 24%
Immunohistochemistry (IHC) 18%
In Situ Hybridization (ISH)/Fluorescence In Situ Hybridization (FISH) 14%
Other Technologies 8%

The Polymerase Chain Reaction (PCR) Segment Dominated the Market

By technology, the polymerase chain reaction (PCR) segment led the market by 36% share  in 2025. One of the popular technologies used is PCR in the oncology companion diagnostics market, which has major selectivity and sensitivity, making it a chosen method employed in the detection of cancer biomarkers and genetic mutations, impacting the oncology companion diagnostic market growth. In a patient’s tumor, for determination of tumor-specific changes or variations supports suitable treatments.

The Next-Generation Sequencing (NGS) Segment: Fastest Growing

By technology, the next-generation sequencing (NGS) segment is predicted to grow at the fastest rate during the predicted timeframe. Next-generation sequencing (NGS) is a significant, adaptable technology having several applications, primarily in areas of genomics, diagnostics, and personalized medicine. It has faster and high-throughput sequencing of DNA and RNA, able to detect genetic changes, mutations, and expression patterns.

By Disease Insights

Segments Shares %
Non-Small Cell Lung Cancer 26%
Breast Cancer 22%
Colorectal Cancer 14%
Leukemia 12%
Melanoma 10%
Prostate Cancer 9%
Others 7%

The Non-Small Cell Lung Cancer Segment Led the Market

 By disease type, the non-small cell lung cancer segment dominated the oncology companion diagnostic market by 26% share in 2025. In the oncology companion diagnostics market, due to the rising occurrence and various targeted therapies, needed companion testing for treatment induction. It is widely impelled by different targeted therapies like EGFR inhibitors, ALK inhibitors, and PD-L1-based immunotherapies, which demand companion diagnostics to achieve the selection of proper treatment.

The Breast Cancer Segment: Fastest Growing CAGR

By disease type, the breast cancer segment is anticipated to grow at the fastest CAGR during the projected period. It is propelled by factors such as the increasing prevalence of breast cancer and advancements in diagnostic techniques. The companion diagnostics have a crucial role in the identification of the most responsive therapies, enhancing treatment results, and decreasing adverse effects. Highly used diagnostic tests are HercepTest, Syantra, capivasertib, and fulvestrant.

By End-use Insights

Segments Shares %
Hospitals 48%
Pathology/Diagnostic Laboratory 34%
Academic Medical Center 18%

The Hospitals Segment Dominated the Market

By end-use, the hospitals segment led the oncology companion diagnostic market by 48% share in 2025 as it has a major share due to the systematic laboratory setups, polymathic cancer care teams, and expert molecular diagnostic labs, which enable integrated tests into treatment approaches.

The Pathology/Diagnostic Laboratory Segment: Fastest Growing

By end-use, the pathology/diagnostic laboratory segment is expected to grow at the fastest rate over the forecast period. These laboratories are liable for the development and execution of those test that assists in the detection of biomarkers in oncological patients, also providing personalized treatment decisions. They have a vital role in getting precise test results and efficient treatment results, alliances with pharmaceutical industries, healthcare professionals, and patients.

Regional Insights

Oncology Companion Diagnostic Market Share, By Region, 2024 (%)

The Robust and Well-Developed Healthcare Infrastructure Is Driving North America

North America led the market share by 41% in 2025. The market growth is driven by the advanced, well-developed healthcare infrastructure, which is boosting the acquisition of advanced diagnostic technologies. Moreover, major investments in healthcare enable the wide range of applications of diagnostic tools, inclusive of companion diagnostics, that are necessary for personalized cancer treatment.

The U.S.  Oncology Companion Diagnostic Market Trends

In the U.S, the market is fueled by growing cancer cases, the rising acquisition of personalized medicine, and development in genomic technologies. Also, the government is encouraging the promotion of precision medicine and regulatory sanctions for innovative diagnostic tests. Furthermore, increasing alliances with pharmaceutical industries are accelerating the co-development of companion diagnostic tests, which supports in growth of the market.

The Canada Oncology Companion Diagnostic Market Trends

The Canada market is widely influenced by factors like the increasing instances of cancer, especially non-small cell lung cancer (NSCLC), which demands more efficient diagnostic tools such as companion diagnostics to inform treatment decisions. Along with this, the adoption of advances in genomic technologies, including next-generation sequencing (NGS), is contributing to the growth of the market.

The Rising Cancer Instances and Healthcare Expenditure are Driving the Asia Pacific

Asia Pacific is anticipated to be the fastest-growing region during the forecast period. The oncology companion diagnostics market in Asia Pacific is primarily driven by rising cancer instances, healthcare expenditure, and the increasing significance of personalized medicine. As well as the government steps towards the upgradation of precision medicine, advances in healthcare infrastructure, and the growing acquisition of diagnostic technologies.

The China Oncology Companion Diagnostic Market Trends

The Chinese government has been encouraging advances in precision medicine and prior identification of cancer via initiatives like the "Healthy China 2030" plan.  Moreover, Chinese companies are adopting R&D investments, targeting NGS and AI-aided diagnostics to evolve novel companion diagnostic products.

The Japan Oncology Companion Diagnostic Market Trends

The growing various kinds of cancer cases, targeted, more precise, and accurate cancer treatments are impacting the growth of the market. However, the regulatory framework has rising adoption of companion diagnostics, prioritizing patient safety, clinical effectiveness, and the incorporation of advanced diagnostic tools.

Growing Collaborations with Pharmaceutical Companies are Driving Europe

Europe is expected to be a significantly growing area. In Europe, with rising cancer cases and therapies, growing collaborations with pharmaceutical companies are also propelling the growth of the market. The pharmaceutical companies are involved in R&D, which assists in the co-development of companion diagnostics, innovation in targeted chemotherapies by using AI and ML tools, as well.

The UK Oncology Companion Diagnostic Market Trends

The UK has shown significant growth in the market, which is influenced by the advanced healthcare infrastructure, strategic alliances, and the emerging novel products. Whereas, increasing incidents of non-small cell lung cancer (NSCLC) followed by breast cancer are a significant growing segment in the UK.

The Germany Oncology Companion Diagnostic Market Trends

The Germany market is driven by the development of sophisticated molecular diagnostic techniques that can perform accurate analysis of patients' samples, promoting the detection of related biomarkers. Besides this, advanced healthcare infrastructures, government regulatory considerations are also contributing factors in the market growth.

Top Companies & Their Offerings in the Market

Oncology Companion Diagnostic Market Companies

Company Latest oncology CDx offering Target application Contribution
Agilent Technologies PD-L1 IHC 28-8 pharmDx EU IVDR approvals Immunotherapy selection Expanded European biomarker access for lung cancers
Illumina TruSight Oncology Comprehensive, Pillar oncoReveal CDx KRAS profiling Strengthened tumor-agnostic genomic testing partnerships
QIAGEN NGS panel with Incyte CALR-mutant MPNs Advanced precision diagnostics in hematologic oncology
Thermo Fisher Scientific Oncomine Dx Express Test Solid tumors Accelerated decentralized companion diagnostic workflows
Foundation Medicine Pathlight MRD platform integration Cancer recurrence monitoring Expanded ultra-sensitive liquid biopsy capabilities
Myriad Genetics Liquid biopsy CDx collaboration with SOPHiA Global oncology trials Improved decentralized precision oncology deployment
F. Hoffmann-La Roche Ventana companion diagnostics portfolio Personalized oncology targeted therapies through integrated diagnostics Supported
BioMérieux Molecular oncology biomarker assays Precision cancer profiling Enhanced rapid biomarker detection workflows
Abbott RealTime PCR oncology assays Mutation identification Expanded molecular oncology testing accessibility
Leica Biosystems Advanced tissue staining platforms Histopathology diagnostics Improved pathology-based companion diagnostic accuracy

SWOT Analysis

Strengths

  • Supports personalized cancer treatment through precise biomarker identification.
  • Improves treatment success rates and reduces ineffective therapy usage.

Weaknesses

  • High testing costs limit accessibility in low-income regions.
  • Complex regulatory approval processes delay product commercialization.

Opportunities

  • Rising adoption of liquid biopsy and next-generation sequencing technologies.
  • Growing partnerships between pharmaceutical and diagnostic companies worldwide.

Threats

  • Data privacy concerns related to genetic and patient information.
  • Reimbursement challenges and inconsistent healthcare policies across countries.

Latest Announcements by Industry Leaders in the Oncology Companion Diagnostic Market

  • In May 2025, Agilent Technologies Inc. announced that its PD-L1 IHC 28-8 pharmDx kit has received two new companion diagnostic indications approvals under EU IVDR. Simon May, senior vice president of Agilent’s Life Sciences and Diagnostics Markets Group, replied that these two inserted indications of PD-L1 IHC 28-8 pharmDx will deliver physicians in Europe crucial data to inform treatment decisions for patients with ordinary and certainly fatal cancers. (Source - businesswire)
  • In August 2024, Thermo Fisher Scientific received FDA approval for Thermo Fisher Scientific SeCore HLA Typing Kit 510(k) clearance for application as a companion diagnostic aided with a T-Cell Receptor Therapy for Synovial Sarcoma.  Tina Liedtky, president, Transplant Diagnostics, Thermo Fisher Scientific, said that this expansion assists clinicians in the detection of benefits in patients from this first-of-its-kind treatment. (Source - businesswire)

What are the Recent Developments in the Oncology Companion Diagnostic Market?

  • In May 2025, NeoGenomics launched the c-MET CDx Assay to assist in treatment decisions for advanced non-small cell lung cancer.
  • In April 2026, Labcorp announced that Agilent Technologies’ PD-L1 IHC 22C3 pharmDx test is now available across the U.S. The FDA-approved companion diagnostic helps identify patients with platinum-resistant ovarian cancer who may benefit from Merck’s KEYTRUDA treatment. KEYTRUDA and KEYTRUDA QLEX are the first approved PD-1 inhibitor therapies that can be used as part of a complete treatment plan for eligible patients with this type of ovarian cancer.

Segments Covered in the Report

By Product & Services

  • Product
    • Instrument
    • Consumables
  • Software
    • Services

By Technology

  • Polymerase Chain Reaction (PCR)
  • Next-generation Sequencing (NGS)
  • Immunohistochemistry (IHC)
  • In Situ Hybridization (ISH)/Fluorescence In Situ Hybridization (FISH)
  • Other Technologies

By Disease Type

  • Breast Cancer
  • Non-small Cell Lung Cancer
  • Colorectal Cancer
  • Leukemia
  • Melanoma
  • Prostate Cancer
  • Others

By End-use

  • Hospital
  • Pathology/Diagnostic Laboratory
  • Academic Medical Center

By Region

  • North America
    • U.S.
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East and Africa (MEA)
    • South Africa
    • UAE
    • Saudi Arabia
    • Kuwait

FAQ's

Finding : Oncology companion diagnostic market holds a valuation of USD 6.20 billion as of 2026, and will expand to USD 13.16 billion by 2035, achieving a CAGR of 8.73% between 2026 and 2035.

Finding : North America is leading the oncology companion diagnostic market share by 41% in 2025.

Finding : The Future of companion diagnostics is expected to be advancements in genomic profiling, next-generation sequencing (NGS), and digital pathology.

Meet the Team

Shivani Zoting

Shivani Zoting

Principal Consultant

Shivani Zoting is a dedicated research analyst specializing in the healthcare industry. With a strong academic foundation, a B.Sc. in Biotechnology and an MBA in Pharmabiotechnology, she brings a unique blend of scientific understanding and strategy.

Learn more about Shivani Zoting
Aditi Shivarkar

Aditi Shivarkar

Reviewed By

Aditi Shivarkar is a seasoned professional with over 14 years of experience in healthcare market research. As a content reviewer, Aditi ensures the quality and accuracy of all market insights and data presented by the research team.

Learn more about Aditi Shivarkar
Oncology Companion Diagnostic Market
Updated Date: 18 May 2026   |   Report Code: 5651