Towards Healthcare
Weight Management Market Size & Competitive Landscape by 2034

Weight Management Market to Boost USD 362.1 Billion by 2034

The protein supplements segment leads the weight management market, driven by increased demand for plant-based products and health-conscious consumers. The fitness equipment segment dominated in 2023, fueled by technological advancements and growing fitness awareness. Consulting services are set to hold the largest market share, offering personalized guidance for weight management.

The global weight management market size is calculated at USD 163.13 billion in 2024 and is expected to be worth USD 362.1 billion by 2034, expanding at a CAGR of 8.3% from 2024 to 2034.

Weight Management Market Size 2023 - 2034

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Report Highlights

  • Protein supplements lead the supplements segment with over 15% of the market share in 2023.
  • Fitness equipment was the widely used equipment for weight management in 2023.
  • The service segment held a significant 30% market share on 2023.

According to an article by Narayana Health, India ranks second globally with 14.4 million obese children, leading to a significant increase in demand for weight management. This high number of overweight and obese individuals is associated with a rise in chronic diseases such as diabetes, hypertension, and orthopedic conditions.

In today's world, the struggle with weight is a common concern that touches the lives of countless individuals. The effects of being overweight extend far beyond physical appearance, reaching into the fabric of our daily lives. It's not just about fitting into a specific clothing size or conforming to societal standards; it's about health, confidence, and overall well-being. Being overweight can lead to a myriad of health problems, from diabetes and heart disease to joint pain and fatigue. But the impact goes beyond the physical realm and affects us emotionally and mentally. The constant worry, feeling judged, and self-consciousness weigh heavily on our minds and hearts.

People are coming together to support one another on their weight loss journeys. Whether through online communities, support groups, or professional services, individuals find the encouragement and guidance they need to make positive changes. It's about more than just shedding pounds; it's about reclaiming our health and lives. With determination, perseverance, and the support of others, we can overcome the challenges of weight and emerge stronger, happier, and healthier versions of ourselves. So let's lift each other, celebrate progress no matter how small, and continue striving towards a future where weight no longer holds us back from living our best lives.

  • Rising Incidences of Obesity: The rising incidence of obesity globally is a major health concern that increases awareness among individuals for weight management, driving market growth. According to the WHO, 1 in 8 people globally were living with obesity globally.
  • Favorable Government Policies: Several government organizations globally release guidelines and launch initiatives for the effective management of obesity in the respective nations.
  • Technological Advancements: Technological advancements govern the development of novel wearable devices for continuous monitoring of health as well as other novel treatment regimens.
  • Growing Research and Development: Several companies and research organizations develop new drugs and investigate natural compounds for weight management, boosting market growth.

Global Obesity Crisis: Alarming Increase in Rates Across All Age Groups

In 2022, one out of every eight people globally was living with obesity, highlighting the widespread nature of the issue. Since 1990, the number of obese adults worldwide has more than doubled, and the rate of obesity among adolescents has increased fourfold, reflecting a significant rise over the past few decades. That year, 2.5 billion adults aged 18 and over were classified as overweight, with 890 million of them living with obesity. This shows the large number of people affected by weight-related issues, with 43% of adults being overweight and 16% living with obesity.

The problem extends to younger age groups as well, with 37 million children under the age of 5 considered overweight in 2022. Among children and adolescents aged 5 to 19, more than 390 million were overweight, including 160 million living with obesity. These statistics underscore the growing concern of obesity across all age groups and emphasize the urgent need for effective interventions to combat this global health challenge.

The World is Confronted With a Pressing Issue of Obesity

According to the World Health Organization (WHO), an adult with a body mass index (BMI) of 25 or higher is considered overweight. If their BMI is 30 or higher, they're classified as obese. Both terms indicate a risk of health issues due to excess body fat. The world is facing a severe problem: obesity. It's not just about how we look; it's about our health. More and more people are struggling with weight-related issues like diabetes, heart disease, and even cancer. This isn't something we can ignore anymore. It's a crisis that demands action.

The increasing number of people becoming obese in the growing population is likely to drive the market's growth in the future.

For instance,

  • According to the World Obesity Atlas 2022, around one billion people worldwide will have obesity by 2030. This includes approximately 1 in 5 women and 1 in 7 men.

Health Impacts of Obesity

But there's hope. People are searching for ways to tackle their weight problems head-on. They're trying everything from diets and exercise to medical treatments and lifestyle changes. And because of this demand, the weight loss industry is booming. New products, services, and technologies are constantly popping up, all aimed at helping people shed those extra pounds and live healthier lives.

Even more encouraging is that everyone realizes that obesity isn't just about eating too much or not exercising enough. It's a complex issue that requires a multifaceted approach. That's why doctors, policymakers, and communities are coming together to find solutions. They're focusing on prevention, education, and intervention to turn the tide against obesity.

In the end, it's about more than just losing weight. It's about reclaiming our health, our happiness, and our future. The weight loss industry isn't just about making money; it's about making a difference. And as we continue to prioritize health and wellness, we can build a brighter, healthier future for ourselves and future generations.

New Technology Helps People Keep Track of Their Health and Make It Better

Technological advancements have revolutionized how we approach weight management, making it easier and more convenient for individuals to track and improve their health. One significant innovation is wearable fitness trackers, like smartwatches or bands you wear on your wrist. These devices can monitor your daily activity levels, including steps taken, calories burned, and even sleep patterns. Providing real-time feedback and data on your physical activity helps you stay motivated and accountable towards your fitness goals.

For instance,

  • On September 1, 2022, Zepp Health, now overseeing the Amazfit brand, introduced its latest models, the Amazfit GTR 4 and GTS 4. Initially developed by Huami Technology and later acquired by Zepp Health in 2021, these smartwatches emphasize fitness and health monitoring. Offering extensive features like heart rate tracking, SpO2 measurement, sleep analysis, and stress monitoring, they target individuals seeking a comprehensive wellness solution. With their extended battery life and diverse sports modes, these watches cater to a broad spectrum of users seeking to manage their well-being effectively.

Mobile apps have also become essential tools for weight management. Some apps allow you to track your diet by logging your meals and counting calories. Some apps even offer personalized meal plans and recipes personalized to your dietary preferences and goals. Additionally, many apps provide workout routines and exercise demonstrations, making it easier to stay active and fit.

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Online coaching programs have also gained popularity, offering personalized guidance and support from fitness professionals and nutritionists. These programs often include virtual consultations, customized workout plans, and ongoing motivation and accountability through messaging or video calls. With the convenience of online access, individuals can receive expert guidance and support from the comfort of their own homes.

  • On April 15, 2020, the World Health Organization (WHO) introduced a chatbot on Facebook Messenger to fight false information about COVID-19. More than 12 million people have already used WhatsApp's WHO Health Alert service. In places struck by COVID-19, messaging on Facebook's apps had increased by over 50%. With the addition of Facebook Messenger and other related channels, the WHO Health Alert could reach 4.2 billion individuals, helping them stay safe from COVID-19, stop its spread, and get accurate information about the disease.
  • In December 2020, Kainos Capital, a company specializing in managing food and consumer businesses, bought Nutrisystem from Tivity Health for $575 million. The private Capital Group of MSD Partners, LP teamed up with Kainos Capital in the deal, investing in preferred and common equity.

Herbal Tea is Proving to be Very Helpful for Managing Obesity

Herbal tea has become increasingly popular as a weight loss drink due to its perceived health benefits and natural ingredients. Unlike traditional tea, herbal tea is made from dried herbs, flowers, fruits, or spices, often infused in hot water to create a flavorful and aromatic beverage.

For instance,

  • In January 2021, Herbalife Nutrition, a well-known nutrition company, agreed to buy back about $600 million worth of its shares from Carl C. Icahn and his associates for $48.05 per share.

Many herbal teas are believed to aid in weight loss by promoting metabolism, reducing appetite, and improving digestion. For example, green tea is rich in antioxidants called catechins, which help increase calorie burning and fat oxidation. Similarly, dandelion tea is known for its diuretic properties, which can help reduce water retention and bloating.

Product Offerings

Green Tea: Green tea is rich in epigallocatechin gallate (EGCG), a compound believed to boost metabolism and fat burning.
Ginger Tea: Ginger may help reduce feelings of hunger and improve satiety, potentially leading to decreased calorie intake.
Dandelion Tea: Dandelion is a natural diuretic, which may help reduce bloating and water weight. However, it's important to note that this does not equate to actual fat loss.
Peppermint Tea: Peppermint tea may help improve digestion and reduce feelings of nausea, which can sometimes lead to overeating.

Some herbal teas, such as chamomile or lavender, may help reduce stress and improve sleep quality, which is essential in weight management.

It's essential to note that while herbal tea can complement a healthy lifestyle and weight loss regimen, it is not a magic solution. Sustainable weight loss requires a balanced diet, exercise, and healthy habits. Additionally, individual responses to herbal teas may vary, and it's always best to consult with a healthcare professional before making significant changes to your diet or lifestyle.

Herbal tea's popularity as a weight loss drink stems from its natural ingredients and potential health benefits. Incorporating herbal teas into your routine can be a refreshing and enjoyable way to support your weight loss journey. Still, it should be part of a comprehensive approach to healthy living.

Low-calorie Foods are Often Pricey, Posing a Challenge for Many to Afford

The high cost of low-calorie diets presents a significant barrier for many individuals, particularly those from medium- and low-income families. Low-calorie foods and beverages often undergo additional processing to reduce their calorie content, which increases production costs. Additionally, these products are typically enriched with vitamins and minerals to maintain nutritional value, further contributing to their expense.

Individuals with limited financial resources often seek out more affordable alternatives for weight loss, such as acupressure therapy, acupuncture therapy, and Ayurvedic treatments. These alternative therapies offer perceived benefits for weight loss without the high price tag associated with specialized diet foods and onsite fitness programs.

It's essential to recognize that while these alternative therapies may offer some benefits, they may provide a different comprehensive approach to weight management than a balanced diet and regular exercise. Additionally, the effectiveness of these treatments for weight loss varies among individuals, and their long-term sustainability may need to be revised.

The Cost of a Healthy Diet Increased and The Diet was More Unaffordable in Every Region of the World in 2020

The high cost of low-calorie diets poses a significant challenge for individuals from medium- and low-income backgrounds, leading many to seek more affordable weight loss alternatives. While alternative therapies may offer short-term solutions, addressing the underlying factors contributing to weight gain, such as diet and exercise habits, remains essential for sustainable and long-term weight management.

Segmental Insights

Protein Supplements Segment Dominated

By diet, the protein supplements segment dominated the weight management market. Protein supplements are essential for the body as they help build muscle, repair tissue, and make enzymes and hormones. The demand for protein supplements is increasing due to the growing demand for plant-based products to improve health and maintain nutritional balance. The growing health consciousness, especially among young adults and teenagers, promotes the segment’s growth.

Fitness Equipment Segment Led in 2023

By equipment, the fitness equipment segment led the global weight management market in 2023. The different types of fitness equipment include cardio training machines, resistance training machines, and free weights. Different fitness equipment are used for various purposes. This equipment can target specific muscle groups and provide a more structured workout. The growing awareness of fitness and health and the latest innovations in machinery augment the segment’s growth. Technological advancements such as digital displays and automated systems increase the demand for fitness equipment.

Consulting Services Segment to Hold the Largest Share

By service, the consulting services segment is estimated to hold the largest share of the market in 2023. Weight management consulting services are very helpful for beginners. It provides appropriate guidance and support throughout the entire process. The consultation is tailored to the individual’s needs, aiming for faster results. Consultation helps address all concerns related to obesity, health, weight gain, hormones, and metabolism. The increasing awareness among individuals of weight gain and favorable government initiatives to eliminate obesity boost the segment’s growth.

Geographical Landscape

The weight management market in North America is vast and influenced by various factors. One key driver is the region's high obesity rates and increasing awareness of health issues. The United States and Canada play significant roles in this market, investing heavily in weight loss programs and products. Within North America, different regions show varying levels of obesity, dietary habits, and cultural attitudes toward weight loss. Urban areas generally have more demand for weight loss services due to better access to fitness facilities and health-conscious options, while rural areas may lack such resources. The availability and quality of healthcare infrastructure also affect market dynamics, with regions having well-established systems seeing higher adoption rates of professional weight loss services.

  • In November 2024, the Biden Administration made a new rule to expand access to weight-loss drugs by offering coverage from Medicare and Medicaid. The reimbursement policy would benefit an additional 34 million Americans using Medicare and 4 million people enrolled in Medicaid. 

In the Asia-Pacific region, cities like China, Japan, South Korea, Australia, and India are seeing more people interested in losing weight because lifestyles are changing, cities are growing bigger, and folks are becoming more aware of health and fitness. In these places, you'll find lots of gyms, fancy resorts focusing on wellness, and internet programs for weight loss, all aimed at helping people who want to stay healthy.

For instance,

  • In Australia, a lot of people have too much body fat, with about 75% of men and 60% of women being overweight or obese. Even 25% of kids have this problem. This leads to more diseases like heart problems and diabetes becoming more common.

Additionally, countries like Thailand and Malaysia are into traditional ways of staying healthy, like Ayurveda from India and Chinese medicine. These methods are becoming popular because they offer a holistic approach to weight loss, considering both body and mind. Whether high-tech gyms or ancient healing practices, people across Asia-Pacific are looking for ways to manage their weight and stay healthy.

The Chinese Government’s National Health Commission and 15 other government departments launched public awareness efforts to fight obesity in July 2024. The guidelines include guidance and regulations in clinical nutrition, surgical treatment, behavioral and psychological intervention, and exercise intervention. 

Competitive Landscape

In the weight management market, big companies are known worldwide, and smaller local ones and new startups are trying to get more customers and develop new ideas. The big companies have been around for a long time and are famous for their weight loss programs and products. They spend a lot of money on advertising and have many customers. But now, there are also smaller companies focusing on health and wellness. They use technology like apps and gadgets to help people track their food and exercise and give them advice.

Some companies even make medicine that doctors can prescribe to help people lose weight. With the internet, many new small businesses have also popped up. They might sell special foods or offer unique services like delivering meals to your home or giving advice online. And don't forget about traditional ways of losing weight, like acupuncture or herbal remedies – they're also popular!

Latest Announcements by Industry Leaders

Pascal Soriot, CEO of AstraZeneca, commented that the future marketplace will center less on treating obesity and focus more on sustained weight management. AstraZeneca finished a $185 million deal to reenter into GLP-1 frenzy. He said that GLP-1 oral small molecules that are part of a combination treatment to limit muscle loss will be the future, instead of injectable options. He predicted that GLP-1 will be mainly preferred by people expecting 5-10% of weight loss for cosmetic reasons, to prevent future metabolic issues, or both.

Recent Developments

  • In November 2024, Allurion Technologies launched AllurionMeds to give patients GLP-1 medications for weight loss combined with its AI-enabled Coach Iris platform. The company aims to advance long-term weight maintenance through virtual access to dieticians and a connected smart scale to measure weight, muscle, and bone mass.
  • In 2022, the WHO launched the “WHO Acceleration Plan to Stop Obesity” initiative to prevent and manage obesity globally.

Weight Management Market Companies

Weight Management Market Companies

  • Herbalife Ltd.
  • Weight Watchers International
  • Jenny Craig
  • Medifast Inc.
  • Atkins Nutritionals, Inc.
  • Nestlé
  • Kellanova
  • Johnson & Johnson Services, Inc.
  • Olympus Corporation
  • Medifast Inc.
  • Nutrisystem Ltd.

Weight Management Market Segments

By Diet

  • Meal Replacements
    • Low-Calorie Sweeteners
    • Low-Calorie Food
    • Organic Food
  • Beverages
    • Diet Soft Drinks
    • Herbal Tea
    • Slimming Water
    • Other Low-Calorie Beverages
  • Supplements
    • Protein
    • Fiber
    • Green Tea Extract
    • Conjugate Linoleic Acid

By Equipment

  • Fitness Equipment
    • Cardiovascular Training Equipment
    • Strength Training Equipment
    • Other Fitness Equipment
  • Surgical Equipment
    • Minimally Invasive Surgical Equipment
    • Non-invasive Surgical Equipment

By Service

  • Fitness Centers
  • Slimming Centers
  • Consulting Services
  • Online Weight Loss Programs

By Geography

  • North America
  • Europe
  • Asia Pacific
  • Middle East and Africa
  • South America
  • Insight Code: 5129
  • No. of Pages: 150+
  • Format: PDF/PPT/Excel
  • Published: November 2024
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2022
  • Base Year: 2023
  • Estimated Years: 2024-2033

Meet the Team

Deepa Pandey is a healthcare market research expert with 2+ years of experience, specializing in analyzing market trends, regulatory impacts, and emerging opportunities to guide strategic decision-making in the healthcare sector.

Learn more about Deepa Pandey

Aditi Shivarkar, with 14+ years in packaging market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards Packaging 's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

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FAQ's

Herbal teas can support weight loss by boosting metabolism and promoting digestion. They often contain antioxidants that can aid in detoxification and overall health.

Losing weight is essential for overall health as it can reduce the risk of obesity-related diseases such as diabetes, heart disease, and hypertension. It can also improve mobility, energy levels, and overall quality of life.

One significant hurdle in the weight management market is the cost of low-calorie diets, which may be prohibitive for some individuals. Additionally, lack of sustainable motivation and adherence to strict dietary regimens pose challenges for long-term weight loss success.

World Health Organization, Worlbank.org., Center for Disease Control and Prevention, National Institute of Health, Dietery Guidelines For Americans.