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Precision Oncology Market Share, Companies and Growth by 2032

Precision Oncology Market Size Envisioned at USD 258.35 Billion by 2032

Status: Published Category: Therapeutic Area Insight Code: 5054 Format: PDF / PPT / Excel

The global precision oncology market is estimated to grow from USD 100.06 billion in 2022 at 9.9% CAGR (2023-2032) to reach an estimated USD 258.35 billion by 2032, as a result of rising cancer prevalence and the increasing demand for personalized medicine.

Precision Oncology Market Revenue 2023 To 2032

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Oncologists and pathologists have observed a rise in the utilization of next-generation sequencing (NGS) panels on the whole

The precision oncology market refers to the application of advanced technologies and personalized medicine approaches to diagnose, treat, and manage cancer. It involves the use of genomic analysis, molecular diagnostics, targeted therapies, and data analytics to understand the unique genetic characteristics of a patient's tumor and develop individualized treatment plans. Precision oncology aims to improve treatment outcomes, minimize side effects, and enhance patient quality of life. The precision oncology market is expanding rapidly, driven by advancements in genomic sequencing technologies that enable the identification of genetic alterations and biomarkers for personalized treatment selection.

Additionally, the increasing prevalence of cancer globally is driving the demand for more precise and personalized treatment options. The rising incidence of cancer, coupled with the growing understanding of the complex molecular and genetic mechanisms underlying the disease, has created a strong market for precision oncology solutions.

The Role of Rising Cancer Prevalence in the Precision Oncology Market

The rising incidence of cancer is a crucial factor driving the growth of the precision oncology market. Cancer remains one of the leading causes of death worldwide, and its prevalence continues to increase. Precision oncology offers a promising approach to tackle this challenge by tailoring treatments to the specific molecular characteristics of individual tumors. Cancer is a complex disease with diverse genetic alterations and molecular profiles. Precision oncology aims to identify these specific alterations and biomarkers through advanced genomic sequencing and molecular diagnostics. By understanding the genetic makeup of a patient's tumor, healthcare providers can make more informed treatment decisions, selecting therapies that are more likely to be effective and avoiding treatments that may have limited benefit.

The application of precision oncology in cancer care has shown promising results, particularly in certain types of cancers with well-defined genetic alterations, such as certain subtypes of lung cancer, breast cancer, and melanoma. Targeted therapies that directly inhibit specific molecular targets associated with the tumor have demonstrated improved treatment outcomes and prolonged survival in some patients. Additionally, the advent of immunotherapy has revolutionized cancer treatment. Precision oncology plays a crucial role in identifying patients who may benefit from immunotherapies by evaluating the expression of specific biomarkers, such as PD-L1, in the tumor microenvironment.

Rising cancer prevalence significantly contributes to the growth of the precision oncology market. Globally, breast cancer is the leading type of cancer, comprising 12.5% of all new annual cancer cases worldwide. In 2020, breast cancer affected 2.3 million women worldwide, resulting in 685,000 deaths. By the end of 2020, breast cancer had affected a significant number of women worldwide, with 7.8 million survivors who had been diagnosed within the previous five years. This makes breast cancer the most widespread cancer globally.

Furthermore, precision oncology has emerged as a transformative approach in the management of breast cancer, revolutionizing the way the disease is diagnosed, classified, and treated. One of the key contributions of precision oncology in breast cancer is the identification of specific molecular alterations and biomarkers that drive tumor growth and progression. Through advanced genomic profiling techniques, such as next-generation sequencing, researchers and clinicians can analyze the genetic makeup of breast tumors and identify mutations, gene amplifications, and other genetic abnormalities. This molecular characterization enables a deeper understanding of the underlying biology of breast cancer and helps in classifying tumors into different subtypes with distinct prognostic and therapeutic implications.

The identification of biomarkers through precision oncology has led to the development of targeted therapies for breast cancer. These therapies specifically inhibit molecular targets that are altered in certain subtypes of breast cancer, such as HER2-positive and hormone receptor-positive breast cancers. Targeted therapies, such as HER2 inhibitors and hormone receptor modulators, have shown remarkable efficacy in improving outcomes and survival rates in patients with these specific subtypes.

The Role of Personalized Medicine in the Precision Oncology Market

The increasing demand for personalized medicine is a significant driver for the growth of the precision oncology market. Personalized medicine aims to deliver tailored treatment strategies based on an individual's unique genetic makeup, lifestyle factors, and disease characteristics. It recognizes that each patient's cancer is distinct and may respond differently to specific therapies. Precision oncology aligns with the principles of personalized medicine by utilizing advanced genomic profiling and molecular diagnostics to identify specific genetic alterations and biomarkers associated with a patient's tumor. By understanding the genetic characteristics of cancer, healthcare providers can select targeted therapies that are more likely to be effective, improving treatment outcomes and reducing unnecessary treatments.

The growing demand for personalized medicine in oncology is driven by the limitations of conventional treatments, such as chemotherapy and radiation therapy, which may have side effects and variable efficacy. Precision oncology offers targeted and effective treatment options, reducing unnecessary treatments and adverse effects.

Use of Selected Precision Oncology Tools, by Oncologists in 2020

The growing availability of genomic sequencing technologies and the decreasing costs associated with genomic profiling has also contributed to the increasing demand for personalized medicine in oncology. Next-generation sequencing platforms and molecular diagnostics have become more accessible, enabling healthcare providers to profile tumors at a molecular level and identify actionable genetic alterations.

Additionally, patients are becoming more informed and engaged in their healthcare decisions. With the widespread availability of information through the internet and patient advocacy groups, patients are increasingly seeking personalized treatment options and exploring precision oncology approaches. They are willing to undergo genomic testing and collaborate with healthcare providers to develop personalized treatment plans. Furthermore, regulatory bodies and healthcare systems are recognizing the potential benefits of precision oncology and supporting its integration into clinical practice. Initiatives such as the inclusion of biomarker testing in treatment guidelines and the development of companion diagnostics for targeted therapies have paved the way for the adoption of precision oncology approaches.

Key Areas of Interest by in Precision Oncology

Thus, the increasing demand for personalized medicine has played a significant role in driving the growth of the precision oncology market. Patients and healthcare providers are seeking more precise and effective treatment options that consider the tumor's individual characteristics. The availability of advanced genomic profiling technologies, patient engagement, and support from regulatory bodies have further fueled the adoption of precision oncology in cancer care. As personalized medicine continues to gain traction, the precision oncology market is expected to expand to meet the growing demand for targeted and personalized cancer treatments.

Impact of High Cost of Precision Oncology Treatments 

The high cost of precision oncology treatments represents a significant restraint in the market. Precision oncology involves the use of advanced diagnostic tests, genomic sequencing, and targeted therapies, which can be expensive to develop, manufacture, and administer. The cost of genetic testing, molecular profiling, and targeted drugs can be prohibitive for some patients and healthcare systems. The intricate nature of precision oncology treatments is a significant factor contributing to their high costs. The development of targeted therapies necessitates extensive research, clinical trials, and regulatory approvals, which require substantial investments in time and resources. The expenses associated with developing and validating biomarkers, identifying actionable mutations, and designing personalized treatment regimens all contribute to the overall cost of precision oncology.

Another factor driving up the cost is the limited patient population for targeted therapies. Precision oncology treatments are designed to target specific genetic mutations or molecular alterations, which means they are only suitable for a subset of patients with those particular characteristics. This limited patient pool reduces economies of scale and makes it challenging to achieve cost efficiencies in the production and distribution of targeted drugs.

Efforts are underway to address the cost challenges in precision oncology. Research institutions, pharmaceutical companies, and policymakers are exploring strategies to reduce the cost of genetic testing, improve the efficiency of drug development processes, and negotiate pricing agreements to make precision oncology more affordable and accessible. Additionally, advancements in technology, such as the use of artificial intelligence and data analytics, may help streamline and optimize treatment decisions, potentially reducing costs associated with trial-and-error approaches.

While precision oncology holds immense promise in improving cancer treatment outcomes, the high cost of these therapies remains a significant restraint in the market. Continued efforts to drive cost efficiencies, expand insurance coverage, and promote value-based pricing models are essential to ensure broader access to precision oncology treatments and maximize their potential benefits for patients.

Geographical Landscape of the Precision Oncology Market 

North America, particularly the United States, plays a pivotal role in the field of precision oncology. The United States has been at the forefront of cancer research, innovation, and the implementation of precision medicine approaches in clinical practice. The United States has a robust regulatory framework that supports the development and approval of precision oncology therapies and companion diagnostics. The FDA has established programs such as the Breakthrough Therapy Designation and the Accelerated Approval Program to expedite the review and approval of innovative precision medicine interventions.

Additionally, the U.S. has a large patient population and a high burden of cancer, driving the demand for effective and personalized cancer treatments. The high prevalence of breast cancer across the U.S. augments the demand for precision oncology therapies. In the U.S., there were around 4.1 million women living with breast cancer as of January 2022. Breast cancer represents approximately 30% of new cancer cases among women annually in the United States. Around 1 in 8 women in the U.S. are estimated to be diagnosed with breast cancer in their lifetime. Patients and their families are increasingly aware of the potential benefits of precision oncology and actively seek access to targeted therapies and genomic testing. The country's emphasis on patient-centered care and shared decision-making further supports the integration of precision oncology in clinical settings.

Furthermore, the market for precision oncology products and services in the United States is also significant. The country is home to major pharmaceutical companies, biotechnology firms, and diagnostic companies that invest heavily in research and development, clinical trials, and the commercialization of precision oncology technologies. These companies collaborate with academic institutions and healthcare providers to bring novel therapies, biomarkers, and genomic profiling tests to the market, providing clinicians with essential tools for precise cancer diagnosis and treatment.

Top 10 Institutions of Oncology Precision Medicine During 2012–2021

Rank Research Institution Total Research Publications County
1 League of European Research Universities LERU 567 EUR
2 Harvard University 444 USA
3 The University of California System 377 USA
4 The University of Texas System 332 USA
5 National Institutes of Health NIH 266 USA
6 UDICE French Research Universities 256 EUR
7 UTMD Anderson Cancer Center 228 USA
8 Harvard Medical School 227 USA
9 Institut national de la santé et de la recherche médicale 223 EUR
10 Dana Farber Cancer Institute 221 USA

On the other hand, Asia Pacific is emerging as one of the fastest-growing regions in the field of precision oncology. The region encompasses countries such as China, Japan, South Korea, Australia, and India, among others, which are making significant strides in advancing precision medicine approaches for cancer care.

Asia Pacific is witnessing remarkable growth in precision oncology due to the increasing cancer burden, supportive government initiatives, advancements in genomic research and diagnostics, collaborative efforts, and the growing acceptance of personalized medicine among healthcare professionals and patients. As the region continues to invest in precision oncology infrastructure, research, and clinical implementation, it is poised to play a significant role in shaping the future of cancer care and improving patient outcomes.

Genomic Research Presenting Ultimate Opportunities in Precision Oncology

Advancements in genomic research present significant opportunities in the field of precision oncology. Genomic research involves studying the genetic makeup of tumors and identifying specific genetic alterations or mutations that drive cancer growth. This knowledge enables the development of targeted therapies that specifically address the underlying genetic abnormalities in individual patients. Genomic research presents a significant opportunity for the identification of novel biomarkers and therapeutic targets in cancer. Advances in our understanding of the genetic underpinnings of the disease have led to the discovery of new biomarkers and genetic alterations linked to specific cancer types. These biomarkers have various applications, including early detection, prognosis, and predicting treatment response. Moreover, they pave the way for the development of targeted therapies that specifically address the abnormal genes or pathways responsible for cancer progression.

Another opportunity lies in the integration of genomic information into clinical practice. Genomic profiling of tumors allows oncologists to tailor treatment strategies based on the specific genetic alterations present in a patient's tumor. This personalized approach can lead to more effective and precise treatment decisions, improving patient outcomes and minimizing unnecessary treatments or adverse effects. With advancements in technology and decreasing costs of genomic sequencing, the integration of genomic information into routine clinical practice is becoming more feasible.

The use of genomic data in clinical trials is also an important opportunity in precision oncology. Genomic profiling can help identify patients who are more likely to respond to specific targeted therapies, enabling more efficient patient selection for clinical trials. This targeted approach increases the likelihood of successful clinical trial outcomes and expedites the development and approval of new precision oncology treatments.

Thus, advancements in genomic research offer substantial opportunities in precision oncology. The identification of novel biomarkers, integration of genomic information into clinical practice, utilization of genomic data in clinical trials, development of companion diagnostics, and the application of computational tools and artificial intelligence all contribute to the advancement of precision oncology. These opportunities have the potential to transform cancer care, improve patient outcomes, and drive further innovation in personalized cancer treatments. SWOT Analysis of Players Operating in the Precision Oncology Market


  • Market players in precision oncology possess advanced technologies and expertise in genomics, molecular diagnostics, and data analytics, enabling them to provide personalized and targeted treatments for cancer patients.
  • Many market players have strong research and development capabilities, allowing them to continually innovate and develop new therapies and diagnostics in the field of precision oncology.
  • Market players often form collaborations and partnerships with academic institutions, pharmaceutical companies, and healthcare providers to leverage expertise, expand their offerings, and accelerate the development of precision oncology solutions.
  • Precision oncology heavily relies on data analytics and computational approaches to analyze complex genomic data and derive meaningful insights for personalized treatment decisions. Market players with strong data analytics capabilities have a competitive advantage.


  • Precision oncology treatments and diagnostics can be expensive, which may limit their accessibility and affordability for some patients. Market players need to address cost-related challenges to ensure wider adoption.
  • Some market players may have limited market presence, especially in certain geographic regions or specific cancer types, which could impact their market share and competitiveness.


  • The global incidence of cancer is on the rise, presenting significant opportunities for market players in the precision oncology space to cater to the growing patient population.
  • Rapid advancements in genomics, molecular diagnostics, artificial intelligence, and data analytics present opportunities for market players to develop more accurate and efficient precision oncology solutions.
  • Precision oncology aligns with the growing trend of personalized medicine, where treatments are tailored to individual patients based on their genetic profiles. This trend creates a favorable environment for market players in precision oncology.


  • Precision oncology involves complex regulatory frameworks, including approval processes for new therapies and diagnostics. Market players must navigate these regulations to ensure compliance and timely market entry.
  • Precision oncology relies on the collection and analysis of sensitive patient data. Market players need to address data privacy and security concerns to maintain patient trust and comply with data protection regulations.

Competitive Landscape 

The competitive landscape in precision oncology is dynamic and evolving as more companies and research institutions are actively involved in this field. everal pharmaceutical companies are investing in precision oncology research and development, aiming to discover and develop targeted therapies that can effectively treat specific genetic alterations or biomarkers in cancer. Diagnostic companies play a crucial role in precision oncology by providing advanced genetic testing and molecular diagnostics services. 

Major market players involved in the precision oncology market are Thermo Fisher Scientific, Inc., Invitae Corporation, Illumina, Inc., Myriad Genetics, Inc., AstraZeneca, Rain Oncology Inc., Strata Oncology, Inc., Repare Therapeutics, Relay Therapeutics, Exscientia, and Exact Sciences Corporation

Market Segmentation

By Product

  • Diagnostics
  • Therapeutics

By Cancer Type

  • Breast cancer
  • Colorectal cancer
  • Lung cancer
  • Blood Cancer
  • Prostate Cancer
  • Others

By End-Use

  • Pharmaceutical & Biotechnology Companies 
  • Hospitals & Diagnostic Laboratories
  • Healthcare Data Companies

By Geography

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

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About The Author

Namrata Bukshet is not just a market researcher; she is a detective, a storyteller, and a champion for healthier lives. Her journey began with a Bachelor of Pharmacy degree and a thirst for knowledge that led her to pursue a Post Graduate Diploma in Pharmaceutical Management. Her curiosity for consumer behaviour and market trends burned bright. She delved deep into the world of lifestyle disorders, conducting extensive research that sheds light on the intricate dance between personal choices and societal pressures. This exploration culminated in a groundbreaking paper on E-Biz: Indias 1st G2B Online Portal, presented at an international conference, where her insights resonated with a global audience. But Namrata has impact extends far beyond a single paper. Her expertise has shaped the very landscape of market research and pharmaceuticals. Her keen eye for detail and unwavering commitment to understanding the why behind consumer behaviour have made her a sought-after professional in the industry. She is the decoder ring that unlocks the secrets hidden within data, the translator who turns complex trends into actionable insights. As she continues to unravel the mysteries of consumer behaviour, she paves the way for a future where healthcare is not just about treatment but about understanding the why and building a bridge to a healthier world, one insightful discovery at a time.


The field of precision oncology is rapidly advancing, with ongoing research and clinical trials focused on identifying new genetic alterations and developing targeted therapies. As our understanding of cancer genetics continues to grow, precision oncology is expected to play a significant role in shaping the future of cancer treatment.

Some challenges of precision oncology include the high cost of genetic testing, the need for comprehensive tumor profiling, limited availability of targeted therapies for certain genetic alterations, and the complexity of interpreting genomic data and translating it into effective treatment strategies.

Precision oncology offers the potential for personalized treatment options that are tailored to the genetic makeup of a patients tumor. This can lead to improved treatment outcomes, reduced side effects, and better overall patient care.

American Cancer Society Inc, National Library of Medicine, and World Health Organization